Merrijig
2024 - now
Lovick's High Country Escapes
A new website, online bookings, marketing and wedding packages for a High Country tourism business.
CLIENT
Kellie Lovick
YEAR
LOCATION
2024 - now
Merrijig
MY ROLE
Web developer & marketing management
FIRST
Online booking system
30
bookings since launch
THE IDEA - DREAM
What the business needed
A central online system to manage bookings and customer engagement. Increase sales.
WHAT WE DID - COLLABORATE
What we built
A new website
Designed and built to show off the experience and the High Country setting.
Online bookings
Linked a booking system so visitors can check availability and book any time.
Ongoing marketing
Managing google profiles, website, social media and direct mail to keep visitors finding them and booking.
Wedding packages
Developed wedding packages that open up a new market for the business.
WHAT HAPPENED - ACTIVATE
The results
12000
facebook followers
20%
Facebook growth
100%
bookings growth
100%
weddings growth
We’ve increased bookings, website traffic and social media engagement through a refreshed website, better booking systems and consistent marketing. The next focus is filling the quieter months by targeting specific groups. We’ll also highlight the benefits of visiting off-season.
